Intern Spotlight: Sydney Ziegler

Burkhart Marketing has welcomed two new interns to the team this Spring! First up in our Intern Spotlight Series is Sydney Ziegler. Sydney is a graduate of Indiana University with a degree in Media Advertising. Keep reading to find out who inspires her and what TV show she’s watched over five times through!   If…

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Black silhouette of Michigan state including Upper Peninsula.

Marketing Your Personal Brand

When you think about strong branding, what comes to mind? A list of popular companies? Some high selling products, maybe? There are many sources of branding out there, but often the most important brand to market is overlooked: your personal brand. Whether you love them or hate them, the Kardashians are a testament to the…

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5 Ways to Increase Share of Voice Amongst High Competition in the Restaurant Industry

Competition in the restaurant industry has been fierce as of late. For consumers, the industry has never boasted more variety or quality (thanks in large part to the complex palates of Millennials). Yet, despite increased menu options, local food sourcing and unique flavor combinations, restaurant sales are dwindling. Brands are caught between cutting their advertising…

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