What do trusted brands all have in common? They put their focus on doing, rather than telling and they are able to cement their presence in the marketplace. In today’s world, talk is cheap. But trust is invaluable! There is tremendous upside in having a trusted brand, but it doesn’t happen overnight or without specific…
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Have you ever spent more time looking for content than actually using it to generate leads and drive business? If your team is overwhelmed by the amount of content available to them, unable to locate what they need efficiently or simply does not know what exists, you likely need to create a content marketing library.…
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In today’s world, internship experiences are vital. Second-semester juniors and seniors are all scrambling to close on opportunities to gain real experience and expand resumes. But not all internships are about grabbing a coffee or stapling piles of paper together. At Burkhart, an internship is a fully immersed position. From joining the Burkhart team in…
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SEO is a term that is tossed around quite a bit. While it is common to focus solely on keywords when optimizing your SEO, you should also incorporate other best practices to improve your ranking. We’ve put together six quick tips to boost your SEO working with Google’s ever-changing ranking algorithm. 1. Increase Your Page…
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My internship at Burkhart Marketing has allowed me to learn more than I thought I thought possible in two short months. I learned everything from how far my design skills have come, how different the professional world is from university life, even how much everyone loves Paul’s homemade pizza. In the end, the one thing…
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For some, being a lifetime member of their chosen career/field means they have been in the industry since graduation. However, for our newest AE it quite literally means he has been a LIFETIME MEMBER. Luke Burkhart has been involved in the agency since he was a boy, completing various tasks from general yard work to…
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Content marketing has been around forever but it has recently become a popular way to grow businesses. However, it can be hard to navigate. Keep reading to learn what content marketing is, how it impacts the sales process and three common content marketing strategies. What is content marketing? Content marketing is the creation and sharing…
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In today’s marketplace, advertisements are a must for marketing your business (big or small). For some businesses, the cost of prime advertisements can be overwhelming and intimidating. You don’t have to let the price tag stop you in your tracks. By forming a co-op and implementing a co-op advertising plan, you can enjoy the benefits…
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You recently attended the big trade show in your city and you knocked it out of the park! Your months of preparation paid off. Your presence at the event was known and you made connections with those you interacted with. Time to relax now, right? Wrong. Your work isn’t over yet. You’ve only just begun!…
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If you don’t have history with using Adobe Creative Cloud or are not familiar with the standard verbiage used in the graphic design world, it may seem like a designer is speaking a completely different language. When terms such as “lorum ipsum” and “vector” are thrown you usually have two options: act like you know exactly…
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